Tuesday 24 January 2012

Undressed Survey

Hello Folks!

Some fellow CreCommers and I are creating a magaine called Undressed. 

Undressed explores the fresh, the fearless and the frisky sides of sexuality in Winnipeg. Right now we're conducting a survey to learn more about our target market and what they'd be looking for in this type of magazine.

If you could take 30 seconds to fill out our survey that would be fantastic: http://apps.facebook.com/my-surveys/d53z0trq

A steamier survey is soon to follow...

Thanks guys and dolls!

Thursday 19 January 2012

Bloggin Madness

Alright folks, Charmaine is changing her blog once again. My problem is I have so many different interests and it’s hard trying to have one area of focus. In September I had to start a blog as a part of my public relations class. We were asked to choose a topic and focus our blog around it. I sat there for at least half an hour trying to think about what my topic should be, and decided that a blog dedicated to starting my own clothing line (something I’ve wanted to do just for kicks) would do for the time being. After I had a few mishaps with my sewing machine, I switched my focus to craft-like things in general. Don’t get me wrong, I would still love to work on designing clothes as a hobby, and I’m definitely going to keep crafting. But because I’m learning and doing SO many different and interesting things within the Creative Communications program at Red River, I figured it was time to create an outlet where I can share what I’ve learned, what I’m still learning, and what I’ve accomplished so far. I’ll also be talking about and examining the different communications strategies/techniques used out there strike my interest. 

Thanks for sticking with me throughout my blogging journey ladies and gents. Comments and new followers are always welcome.

P.S. If you're still interested in crafting, designing clothes as a hobby, or any other shenanigans I may be up to, check out my other blog: What Can I Say?

Monday 2 January 2012

PR Moment- Tampon Shortage

A couple of months ago, Johnson & Johnson had a shortage of O.B. tampons across Canada and the United States and consumers were not pleased. There are a lot of people out there who when they find a product they like, they always stick to that brand and refuse to try anything new. A lot of people started selling thier boxes of O.B. tampons on ebay and other buying and selling sites, and boxes of tampons were purchased for as much as...wait for it...$90! I don't know about you, but when I have to $10 on a box of tampons I start thinking about all of the other things I'd rather be spending my money on.


The thing I find the most interesting about this whole scenario, is how the company chose to handle this problem. They issued a bunch of coupons to consumers to recieve free boxes of tampons when they are back on the shelves, but the thing that interested me is they way they formed their apology. If you follow this link http://obtampons.ca/apology , it will take you to a page where they ask you to type in your first name. Then a few seconds later, a video of a man playing piano starts to play, and he sings and spells out your name (in clever red roses) in a heartfelt apology. It's quite impressive I must say. Johnson & Johnson, you are something crafty!